NOKA Chocolate introduces its Limited Edition Winter
                         White Keepsake Boxes™ for the Holiday Season

              Luxury Chocolate for those who prefer the finer things in life

DALLAS, July 11, 2007 – NOKA Chocolate, an award-winning chocolatier, introduces its
Limited Edition Winter White Encore Keepsake Boxes for the upcoming 2007 Holiday
season. These jewelry-style boxes imbue a sense of distinction among recipients. The
petite, favor-sized editions of the crisp, matte Winter White Box contain the ideal amount
of pure chocolates for a personal tasting and resemble a cufflink, ring or earring box, while
the other sized jewelry-inspired boxes are ideal for sharing.

Alongside the Limited-Edition Winter White Boxes
NOKA Chocolate offers their chocolate collections
in sleek, hand-crafted stainless steel Signature
Keepsake Boxes. The Signature Collection™ is available
in a variety of sizes and for the ultimate in gift-giving
NOKA Chocolate has created their SKY Collection™ - an
impressive tower of steel and chocolate, this
skyscraper was artistically designed by Noah Houghton,
President of NOKA Chocolate, as a tribute to Howard
Roark, the fictional hero in author Ayn Rand’s classic
novel, The Fountainhead.

Each of NOKA Chocolate’s collections is a compilation
of the finest single-estate dark chocolates and truffles,
optimally sized to deliver the ultimate tasting
experience. The different types of cacao, and the
terroir effect from each estate, offers an incredibly
unique and delectable sensation.

With each collection NOKA Chocolate includes their Optimal Tasting Guide and Flavor
Profiles to enhance the experience. The guide encourages people to take time out of their
busy schedules to slow down, indulge and savor every minute. “NOKA Chocolate’s passion
is to create magical moments and memories with pure, unadulterated, single-estate dark
chocolate and truffles” says Katrina Merrem, NOKA Chocolate’s Chocolatier.

NOKA’s Collections can be purchased at the chocolatier’s boutiques in the Victory Park
area of Dallas, Texas and in Tokyo Midtown, Japan. NOKA Chocolate can also be purchased
only at select Neiman Marcus locations, as well as on the NOKA Chocolate website
www.
nokachocolate.com.

NOKA Chocolate was ranked #1 ‘luxury chocolate in the world’ by the food editors of
TASTE, and ‘Best Chocolate in America’ by The Nikkei.